SAN FRANCISCO ZOO

San Francisco Zoo animals are also part of the local community. Just like us, they take pride in the city's breathtaking attractions. Therefore, it's only natural that when they visit these sites, taking a selfie becomes a must-do activity. Our team, from inception to completion, developed the SF Zoo Selfie Campaign to capture these moments. The animal selfies quickly spread across social media, generating amusing discussions among viewers. Additionally, we transformed the ads into social media posts and displayed them on bus shelters throughout San Francisco.